Aura Glitch
Built an XR-driven art brand that blends physical installation, AR storytelling, and community engagement.
Aura Glitch is my experimental studio exploring how augmented art can live simultaneously in physical and digital spaces. I crafted the brand narrative, technology stack, and immersive experiences that power exhibitions, collaborations, and product drops.
Proof 1
Audience Growth: 220% — Increase in social following across seasonal drops
Proof 2
Event Attendance: 3× — YoY growth in exhibition attendance across partner galleries
Proof 3
Merch Sell-Through: 92% — Inventory sold during first week of experiential launches
Aura Glitch is my experimental studio exploring how augmented art can live simultaneously in physical and digital spaces. I crafted the brand narrative, technology stack, and immersive experiences that power exhibitions, collaborations, and product drops.
From 8th Wall-powered WebXR scenes to projection-mapped installations, each activation is designed to feel alive—responding to audience interaction while reinforcing the brand's motif of breaking through static reality.
Explore live product pages, demos, or public references tied to this case study.
When ambiguity is costing you—let's turn it into certainty.
